What We Offer

Email Marketing

Mad Pelican Marketing » Email Marketing

Consistent Email Marketing That Drives Replies, Bookings, and Repeat Business

We build and manage your monthly email campaigns using Campaigns Pro inside the Business App. AI can speed up first drafts, but every email is reviewed and refined by humans to match your brand voice and goals.

Email Marketing at Mad Pelican

Strategy First, Then Website.

Most businesses are busy, so marketing becomes random: a post here, an ad there, a website update once in a while. We build a plan you can understand, then install automatic lead capture systems and websites that execute it consistently, so growth becomes predictable. Campaign strategy and QA are human-led; AI supports first-draft content only; Campaigns Pro is required.

Step 1

Align: We confirm your audience, offers, and brand voice; then we map monthly themes.

Step 2

Build: We draft, design, and load your emails into Campaigns Pro for approval.

Step 3

Send and Improve: We launch, review performance, and tighten the next send based on real engagement.

What This Is

What is Email Marketing

What Is Email Marketing Standard and Plus?

These are done-for-you monthly email marketing services. We create and manage consistent email campaigns that keep your business top-of-mind, drive repeat purchases, and support promotions, events, and seasonal offers.

What’s included:

  • Standard: 4 unique emails per month, built and scheduled in Campaigns Pro
  • Plus: 8 unique emails per month, built and scheduled in Campaigns Pro
  • AI-assisted drafting with expert human refinement (tone, clarity, CTA, and compliance)
  • Basic automation guidance for key touchpoints (welcome, reminders, reactivation) as appropriate
  • Test sends for approval; one round of edits per month
  • Performance reporting focused on opens, clicks, and contact-level engagement

Who This Is For?

This is for businesses that want consistent customer communication but do not want to write, design, schedule, and analyze email campaigns themselves.

Best fit:

  • Businesses with an existing customer list and repeat-buy potential
  • Teams running promotions, events, or seasonal services
  • Owners who want predictable monthly cadence without hiring in-house
  • Businesses that want email to support SEO, ads, and social instead of operating in a silo

Reality check: If you have no list, no offer, and no lead capture, email will underperform. We can help build that foundation first.

Lead generation for small to medium sized business
Morehead to Myrtle centered in Hampstead NC

Service Area

Mad Pelican Marketing supports businesses from Morehead to Myrtle, serving coastal North Carolina and the Myrtle Beach area, including Morehead City, Swansboro, Emerald Isle, Jacksonville, Sneads Ferry, Holly Ridge, Surf City, Hampstead, Wilmington, Carolina Beach, Southport, Shallotte, and nearby coastal communities.  If you are outside the Morehead to Myrtle region, reach out. We can still help depending on your market and goals.

Stay Strategic

Stay Strategic, Not Random

We do not send generic newsletters just to “stay active.” Each month has a plan; the message, offer, and call to action are aligned to your business goals and seasonality.

Consistent Touchpoints with Light Automation

When appropriate, we help you structure key touchpoints like welcome emails, follow-ups, and reminders. The goal is simple; fewer missed opportunities and better repeat business without manual effort.

What This Requires

  • Campaigns Pro active in the Business App (required product)
  • A verified sending domain and proper DNS records for deliverability (SPF, DKIM, and related settings as needed)
  • A usable contact list in the Business App CRM
  • Approval cadence; we send test emails for sign-off before launch
Stop Random Acts of Marketing

What the Process Looks Like

1) Order submission and intake: You share goals, brand voice, offers, and any assets.

2) Deliverability and list check: We confirm your domain setup and list segmentation in CRM.

3) Draft and build: We write and design emails, then load them into Campaigns Pro.

4) Test and approve: You receive test sends; we apply one revision round, then finalize.

5) Schedule and send: We schedule delivery; we review performance and recommend improvements.

Important timing note: If we do not receive approvals within 14 days of sending test emails, we will pause scheduling until we hear back, to protect your brand.

 Important Notes Before You Buy

  • This service is for emails only. We do not create SMS campaigns as part of Email Marketing Standard or Plus.
  • List quality matters. Purchased lists typically perform poorly and can damage deliverability.
  • DNS records and domain verification are essential for inbox placement and spam prevention.
  • We will not send spammy campaigns; we will recommend frequency that protects your brand.
What to Expect from Mad Pelican Marketing

Frequently Asked Questions about Email Marketing

How many emails can I send per month?

Campaigns Pro supports up to 10,000 emails per month by default. Additional email-sending limits can be purchased as needed. Our service includes drafting 4 unique emails (Standard) or 8 unique emails (Plus).

How can I see the emails you created?

We send test emails for approval, and you can preview content directly inside Campaigns Pro in the Business App.

If I do not like one of the emails, can I delete it?

Yes. You can remove or adjust emails inside the Business App. We recommend sharing feedback so future emails improve.

Do you create SMS campaigns?

No. SMS is available in Campaigns Pro, but SMS creation is not included in this service.

Real World Examples of Email Marketing for our Clients

Real world examples of Mad Pelican Marketing applications

How Email Marketing Fits Into Real Client Stacks

Email marketing is your retention and conversion layer. It turns website traffic, leads, and past customers into repeat business with consistent follow-up.

Pool Builder and Outdoor Living Company

Goal: Stay top-of-mind during long sales cycles and keep past clients warm for upgrades.

Often paired with: WordPress Hosting; Monthly WordPress Support; Reputation AI; Social Media Management Standard.

Available to be added in any service package

HVAC and Home Comfort Company

Goal: Drive seasonal tune-ups, maintenance plans, and replacement demand with timely campaigns.

Often paired with: Local SEO Pro; Listing Sync Pro; AI Lead Generation.

Available to be added in any service package

Dental Practice, General and Cosmetic

Goal: Reactivate dormant patients and promote high-margin services with predictable monthly sends.

Often paired with: Reputation AI; Local SEO Pro; AI Chat Receptionist.

Available to be added in any service package.

Boutique Fitness Studio

Goal: Turn trials into memberships and keep churn down with consistent value-driven emails.

Often paired with: Social Marketing Pro; Reputation AI; Campaigns Pro.

Available to be added in any service package

Want Consistent Email Marketing Without Doing the Work?

Start with a Snapshot Report. We will confirm fit, recommend the right cadence, and outline next steps.

Serving coastal communities from Morehead to Myrtle, centered in Hampstead.

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